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December 12, 2022
Toy shopping this holiday season? CIA alumni might’ve designed that great gift
By Carlo Wolff
Talk to artists who work in toy design and you’ll find agreement on some job basics: open-mindedness, a willingness to take risks, and the ability to think like a child. In Tim Hayes’ phrase, a toy designer requires a “fun brain.” Atticus Tsai-McCarthy loves the stories toys can tell, and Jordan Perme and Christopher Lees like the ways toys enhance childhood and amuse adults. All established their grounding in the field as students at the Cleveland Institute of Art.
Hayes ’07 earned an Industrial Design degree and now heads Cleveland-based Cardboard Helicopter...
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