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Blog . Eric Burton

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Subway Logo Refresh

11/09/16  |  Posted by Eric Burton  |  Posted in Digital Creativity

The Subway Restaurant has been a pivotal eating place during my college career. (Just so you know, several hundred subs later, I’m still cleaning napkins brandished with their logo from my car’s glove box.) Anyhow,...

Designing for a Change

10/21/16  |  Posted by Eric Burton  |  Posted in Digital Creativity

You can’t be successful and not be a part of something important. In conjunction, there are plenty of things polluting the nature of our industry. Even our own designers pollute our industry, but once you...

"Pro Bono" or Not to "Pro Bono"

10/17/16  |  Posted by Eric Burton  |  Posted in Digital Creativity

Someone used the term, Pro Bono in a conversation with me a few days ago. Now I’d never heard the phrase—so excuse me if I’m down on lingo—but the words drew a high amount of...

Personal Brand Is A Matter Of Affinity

10/14/16  |  Posted by Eric Burton  |  Posted in Digital Creativity

We all know representing oneself means being both distinctive and valued, but in terms of design, what does staving the competition truly entail? And is this distinction more psychological than the intended design labor? These...

Staying Small: Jeff Sheldon

10/10/16  |  Posted by Eric Burton  |  Posted in Digital Creativity

As your years begin to dwindle, the term “Student” feels further and further away. Yes, it’s kind of impeding and truly, it’s a bad mix of self-love and self-hate. I’ll tell you why. There’s nothing...

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