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Graphic Design

Academics . Graphic Design . Courses

Graphic Design Courses

Contemporary Marketing + Art Direction

Course No. GDS 367  Credits: 3.0
Faculty Larry O'Neal

Focuses on using graphic design and visualization skills to communicate ideas in print and in new media. Heavy emphasis on conceptualization. Classroom discussions along with critiques set up to mimic actual creative department environment. Offered fall.

Design for Communication I

Course No. GDS 265  Credits: 3.0
Faculty Mari Hulick

This is one of the two central classes in the first year of study in Graphic Design (alongside Typography). In the first semester, students become familiar with the broader discipline of the field through the construction of abstract design concepts, layout, symbols, and sequential systems. Conceptual thinking and the integration of typography with imagery are explored throughout the course. In the second semester, students investigate projects that follow the various sub-fields of the profession; projects include identity, web/interactive, information and wayfinding. Students will be assigned multiple projects throughout the year. Each project begins with a lecture and demonstration of techniques. Each week, students practice presentation to the larger group in formal and informal critique and brainstorming sessions. Faculty will work one-on-one with students to answer questions and assist in the process. Reviews will be held at key points during each project. Offered fall.

Design for Communication II

Course No. GDS 266  Credits: 3.0
Faculty Mari Hulick
Prerequisite(s) Design for Communication I

This is one of the two central classes in the first year of study in Graphic Design (alongside Typography). In this course, students investigate projects that follow the various sub-fields of the profession; projects include identity, web/interactive, information and wayfinding. Students will be assigned multiple projects throughout the year. Each project begins with a lecture and demonstration of techniques. Each week, students practice presentation to the larger group in formal and informal critique and brainstorming sessions. Faculty will work one on one with students to answer questions and assist in the process. Reviews will be held at key points during each project. Prerequisite: GDS265 Design for Communication I or permission of instructor. Offered spring.

Graphic Design for Non-Majors

Course No. GDS 200  Credits: 3.0
Faculty Debi Belt | Greg Luvison | James Wilhelm

This course is designed to teach the basics of graphic and communication design to non-Graphic Design majors. Students will be introduced to the key graphic elements of hierarchy, grid, typography, and organizing principles of design. While students learn these basics, they will also be introduced to the concepts of User Focus and User Experience design. The assignments are geared to help the students develop strategic thinking skills as they hone their graphic communication skills.

Graphic Design: Advanced Studio

Course No. GDS 365  Credits: 3.0
Faculty Larry O'Neal | Thomas Nowacki

This is the core class for the second year (junior) of study in the major. The class works on client-based projects. All students work on the projects, all students present to clients, and one design is chosen to be realized. During the course, iterations and presentation skills are stressed as students learn how to navigate the crucial relationship with the client. Students work within realistic industry deadlines and adhere to specific current production requirements. Students will realize a number of presentations for clients throughout the year. They practice and realize both hard-copy and digital presentations. Research, empathy, and design skills are stressed. Pre-requisites: CDS203 Typography I and CDS265 Design for Communication I are strongly recommended. Offered fall.

Graphic Design: Advanced Studio

Course No. GDS 366  Credits: 3.0
Faculty Larry O'Neal
Prerequisite(s) Typography I | Design for Communication I

This is the core class for the second year (junior) of study in the major. The class works on client-based projects. All students work on the projects, all students present to clients, and one design is chosen to be realized. During the course, iterations and presentation skills are stressed as students learn how to navigate the crucial relationship with the client. Students work within realistic industry deadlines and adhere to specific current production requirements. Students will realize a number of presentations for clients throughout the year. They practice and realize both hard-copy and digital presentations. Research, empathy, and design skills are stressed. Prerequisites: GDS203 Typography I and GDS265 Design for Communication I. Offered spring.

Graphic Design: BFA Statement + Exhibtion

Course No. GDS 466  Credits: 3.0
Faculty Mari Hulick

This is the second half of core class for the Senior year of study in the major. This is the realization phase of the BFA thesis presented at the end of the semester. Prerequisites: Students must be working toward a BFA in one of the Design Environment departments. Other students may be admitted with permission of the instructor. Offered spring.

Graphic Design: BFA Thesis

Course No. GDS 465  Credits: 3.0
Faculty Larry O'Neal | Mari Hulick

This is the core class for the Senior year of study in the major. The class meets weekly for presentations and to develop research skills and strategic practice. This is the research and idea-phase of the BFA thesis presented in the spring. Presentation, research, and ideational skills are stressed. Offered fall.

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Larry O'Neal ciads.jpgciweb.jpg

Larry O'Neal

Assistant Professor/Chair of Graphic Design

Larry O’Neal is a graphic designer/illustrator with a unique professional history that allows him to pro...more

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