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Jul 22, 2014

CIA grad's iconic monument to be rededicated

View details 2014 Student Summer Show

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May 19, 2014

2014 Student Summer Show

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Jul 22, 2014

Thursday night concert series rocks CIA's neighborhood

View details 60 Looney Tunes cartoons coming to the Cinematheque

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Jul 05, 2014

60 Looney Tunes cartoons coming to the Cinematheque

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Plan your weekend early: This Sunday, July 27, from 2-4pm, CIA’s Printmaking Department will host internationally exhibited printmaker Katsunori Hamanishi for a demonstration of his mezzotint technique in our new printmaking studios in the Joseph McCullough Building. Free and open to the public!

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Jul 11, 2014

Hispanic teen mentored by 2012 grad has hopeful future at CIA

View details Visiting printmaker Hamanishi demonstrates mezzotint technique

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Jul 27, 2014

Visiting printmaker Hamanishi demonstrates mezzotint technique

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Jun 25, 2014

Cuyahoga County unveils county seal designed by CIA student

View details 2014 Faculty Exhibition Opening Reception

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Aug 28, 2014

2014 Faculty Exhibition Opening Reception

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Jul 23, 2014

7/24-26: The Lunchbox, Tweety & Sylvester, Richard Myers & more!

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Aug 20, 2013

CIA named one of the "Best in the Midwest"

View details 2014 Faculty Exhibition

cia exhibition

Aug 28, 2014

2014 Faculty Exhibition

Academics . Admissions . Courses

Admissions Courses

Advertising Images

Course No. ACD447.1  Credits: 3.0
Faculty Rita Goodman

This course will examine advertisements in the print media with respect to various elements, including: economic and social class; race; ethnic identity; age; gender; and sexuality. The course begins with an introduction to the method of analysis called semiotics, the techniques of which will be used to determine how advertisements convey their messages and how they address themselves to particular consumers. In addition to the elements outlined above, we will discuss several recent controversial issues. While this course will not center on a history of advertising, it will treat the historical place of print advertising in capitalist consumer culture. Interventionist tactics by various artists that attempt to subvert the economic and ideological function of ads will also be examined. Visual Culture Emphasis course. 3 credits.

Put Your Creativity to Work

Put Your Creativity to Work

Read more about how CIA can help prepare you for a creative life, and learn about our alumni.

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Jeremy Turkall

Jeremy Turkall

Counselor

Jeremy received his Bachelor of Arts degree in Business and Organizational Communication – Public Relati...more

Cores + Connections

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While at CIA, you'll learn from the masters through our rigorous, world-class curriculum and connect with working professionals to begin your career.

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Community Works

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